Cologne, January 2010
The ISM is the largest and most important worldwide confectionary trade fair, and it attracts more attention in the international confectionary world than any other event.
IBIS is using this crucial opportunity to present their brand new Impulse product range to the movers and shakers in the industry alongside their proven ranges from the 31st January – 3rd February 2010 in Cologne.
IBIS GmbH, with its headquarters in Würselen, near Aachen, has been successfully represented on the German and international markets for over 20 years, and is one of the leading German production and sales companies in the baked goods sector.
IBIS cakes and pastries are regional delicacies from many European countries. French specialties and Scandinavian bio-products are a particular focus of the range.
In Germany alone, IBIS brands are represented in over 22,000 subsidiaries in the food retail sector.
IBIS are plotting a completely new course when it comes to the distribution policy for their Impulse range. The first step of this policy is the planned sale of the range in petrol stations and kiosks.
In the second phase, the plan is to supply the range to the following areas:the catering industry, company canteens, recreational trade, and vending operators.
Four different fine baked snack products are part of the Impulse range – the finest fresh quality to bite into:
IBIS Chocolate Roll with 12% chocolate filling
IBIS Apple Turnover with 30% apple filling
IBIS Nutty Nougat Croissant with 30% nutty nougat crème
IBIS Butter Croissant made with 22% best quality butter
With these products IBIS is filling the gap in the current market for impulse purchase snacks, and providing strong arguments for these products being rolled out permanently:
Fresh baked snacks, no need for chilling
Delicious taste, no need for reheating!
Sales without investment!
Reduced cost-intensive technology
IBIS fine baked goods: tear open, take a bite, enjoy, and benefit!
- Irresistible quality due to the best ingredients
- Individually sealed for freshness – ready to eat and enjoy
- Four delicious favourite varieties in attractive packaging
- Eat within 3-6 weeks – no need for cooling or reheating
IBIS offers freshly backed sales potential, presented to boost sales:
19.5 x 14.5 x 11.5 cm
1 box contains 9 pieces
Buschstr. 34-36, 52146 Würselen
Tel: 0405/ 487-0, Fax: 02405/ 487-200